Dimetapp

CLIENT

Whitehall-Robins/Dimetapp.

PRODUCTION CO.

Carbo Films, Santa Monica. Pedro Avila, director; Rodrigo Prieto, DP; Javier Carbo, executive producer; Marinet Quinones, producer. Shot at Churubusco Studios, Mexico City.

AGENCY

The Bravo Group, New York. Jesus Martin, creative director; Laura Marino, producer; Marga Peces, art director; Cynthia Mejias, copywriter; Laura Marino, music producer.

EDITORIAL/POST

The Cutting Vision, New York. Jeff Beckerman, offline/online editor; Susan Schulson, executive producer. Post Perfect, New York. Victor Mulholland, colorist.

VISUAL EFFECTS

The Cutting Vision. Oriol Puig, effects/graphics artist.

AUDIO POST

The Cutting Vision. Joe Casalino, engineer/mixer.

MUSIC

Freiberg Music, Riverdale, N.Y. Daniel Freiberg, composer/arranger/producer.

SOUND DESIGN

The Cutting Vision. Joe Casalino, sound designer.

THE SPOT

"Viva Dimetapp" (:30) features children playing in a brightly-colored animated world. The kids chant "Hooray for my doctor" and "Hooray for my mom," because each gave the children Dimetapp to relieve their cold symptoms.

Spots broke in November.

COPYRIGHT 1999 BPI Communications, Inc.
COPYRIGHT 2000 Gale Group