Hand-washing stations and hand sanitizers should be requirements for any farm market with a petting zoo.
ENTERTAINMENT farming, or agri-tainment as it is commonly known, is one of the more popular forms of direct marketing today. It's a great way to get large groups of visitors to come to your farm and stop by the market.
For some growers, entertainment includes not only corn mazes, hay rides, and pick-your-own apples, it also means farm animals. What better way to make children want to come to your orchard than by offering them a petting zoo?
Unfortunately, what better way to run the risk of spreading harmful bacteria as well. Because of this, it's a good idea for any grower investing in a petting zoo to provide hand-washing stations, or at least liquid hand sanitizers, outside of the petting zoo area.
Wash It All Away
When people do wash their hands, questions often come up as to which cleaning product is best to use: regular soap, antibacterial soap, or an alcohol gel hand sanitizer? While all three types of products can be effective, there have been some concerns raised about overdependence on the latter two products.
With antibacterial soap products, there is some concern that increasing use of these may lead to the development of antibiotic resistant bacteria. While there is no clearly supportive data in this area yet, some experts theorize it could happen and it's an area where more research is needed.
Researchers at Tufts University have found that the antibacterial agent triclosan can kill E. coli bacteria by acting on a lone gene. Under laboratory conditions, they were able to show that if this particular gene underwent a mutation, the bacteria became resistant to triclosan.
What about alcohol gel hand sanitizers? Are they any better? While these products can kill bacteria on contact, once the product has evaporated, the germ-killing action has stopped. There is also the concern that people might develop a false sense of security with claims such as "kills germs" or "sanitizes" or they may use the gels as a substitute for regular hand-washing, rather than use them on an occasional basis when soap and water are not available.
How you wash your hands is just as important as when you wash them, especially when it comes to eliminating germs. Donna Scott and Bob Gravani of the Cornell University Department of Food Science suggest the following procedures for hand-washing (signs indicating these procedures can be posted at your farm market):
* Wet hands with clean, warm water and soap.
* Soap thoroughly; work up a good lather.
* Rub hands together for at least 20 seconds.
* Clean under the nails and between the fingers; and up the forearms if doing food preparation.
* Rinse under clean running water.
* Dry hands with a single-service (or disposable) towel.
Keep in mind that providing liquid hand sanitizers should not be considered a replacement for hand-washing stations. Make clear where each of your hand-washing areas, including restrooms, are located, and encourage visitors to use these facilities as often as possible. It also doesn't hurt to provide hand sanitizers not only outside of a petting zoo, but outside any part of the orchard that visitors move in and out of frequently. It's a small step that can help put parents at ease.
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Copyright Meister Media Worldwide Jun 2005
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